Sram:

The new SRAM Force 22 ErgoDynamic Shifters were modeled after the best in class comfort of SRAM RED, and represent our most advanced thinking yet on perfecting the interface between rider and bike.

Everything received the same detail, including the transition between handlebar and hoods, the grip texture, finger wrap, and the separate interfaces with both the shifter and brake lever. The understated black finish makes it look fast and a perfect match for any machine.